Natick, Massachussetts (PRWEB) April 30, 2012
Featured in Mays edition of Club Business Industry, The Atwood Group indicates that a healthy combination of taking advantage of technologies available to small business and staying true to exceptional service has evened the playing field significantly and opened up tremendous opportunities for independent owners to grow business where they once could not compete. Atwood points to web and software technologies as well as the importance of less sterility and more personal touches that are often found with the independence. Our industry is about people, states Atwood. Most clubs have treadmills, elliptical machines, and high energy group exercise classes. What distinguishes a good club from a great one is its staff: simply stated, the people who run programs are the programs. Knowing a members name, going the extra mile and calling members when they dont come consistently are all examples of providing personal touches that recognize the member as more than a member. This is the new standard Independent Owners are establishing.
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